HH4you/ Holiday Homes For You was the quickest brief that I have worked on in this module. I set it for a test to see how fast I could come up with a concept, make it and then submit it. This brief took me an hour to finish. The basic concept was that the 'YOU' would be build out of a range of homes that also expressed a range of personalities. The 'Y' is a more flowery sort of holiday cottage, the 'O' is a modern, experimental house and the 'U' is an older more refined, renovated mansion type place.
I had an idea that the text for 'holiday homes for you' should run through the centre to separate the heavy logo either side of it. The client asked both HH4You and the full name be present and I though this was the most tidy way to present it.
I also came up with the idea to colour the logo blue and green. What I am trying to connote here is that the logo is also and illustration of a shoreline or the seaside where the green land meets the blue water parts of the design.
I have also submitted this text version, simply so the client can see something without the illustration ad to give them some choice. This is the more refined version and the seaside colours still work here so there is still a layer of symbolism to an otherwise very simple design.
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