Monday 7 January 2013

HH4YOU RESPONSIVE// Breif

“HH4you is a new company which specializes in house rental. The concept is to offer and provide vacation homes anywhere in the world, to anyone. We need a logo that looks professional, that suits our project website , but also communicates what we offer which is global rental of vacation homes. The company is ‘HH4you’, and the logo must have the text ‘Holiday Homes for you’, attached.” Having read the brief it is obvious that in reality they are probably only renting to the top 10% of the worlds population and only sending them to nice holiday destinations. Still that’s a massive target audience. What I need to focus on really is designing something with a bit of class that is also colourful and quirky, so I need to think of some visual identifiers that can work with the theme of ‘holiday’ without being too over the top and nasty. Again with all logos, I need to use solid colours with a bold design aesthetic.

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