Monday, 11 March 2013

FEDRIGONI RESPONSIVE// Type Layout + Grid

 The grid we drew up for the fedrigoni book appears to be fairly complex, however it is very simple in reality. Most of the construction indicates where we need to cut the design, where it needs to be bound and where it will be trimmed in relation to am A4 page, which the text will be printed on before binding and trimming.

 We chose to place a the Fedrigoni shield at the top of each page, this will ensure the viewer never forgets the paper brands identifier. We also made the conscious decision to place the text to the right of the cut out design. We learnt in the construction of the prototype that if this were the other way around the page could be ripped easily while being tured, additionally the text could be hidden in the binding if we choose to japanese bind. We have left the left margin flexible in size for this reason, we are not sure how we wish to bind yet, as we do not know enough to made a decision like that on such an unusual book before everything is ready and we talk to someone with more experience down in the print room.

Our books are slightly different lengths due to the different scenes we have created. Mine is a few pages longer so I have added this final page of contact details to the book. The action plan is to meet tomorrow for an early morning printing session then lasercut at 11.

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