Here are some photos of the final submission for this brief. I think the poster came out very well from its start with the horribly coloured ford mustang. The orange colour came through very vibrantly, and the black is pretty solid too. The use of image and text and there relationship between the two is the central theme for me, It was the hardest part of designing the posters. Fitting the quote around the odd shapes made by the cars in interesting ways was a real challenge, but lots of fun.
One issue I would have with the series is that it isn't initially obvious what is going on here. Most people can understand the car film references, especially the Drive and Death Proof ones but it isn't really clear what the poster is about or who it is aimed at. Although I feel this is more of a problem outside of the brief as the proverb posters were pretty obscure also, perhaps more so than here.
I suppose the poster is aimed at fans of car chases and screen print. Ultimately I wrote this brief based the proverb brief in a way that would allow me to generate a something fun, and try a new process whilst not giving myself a very easy job.
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